Web1 okt. 2024 · PDF Purpose-The tourism sector and hospitality industry have been dramatically transformed by information technology (IT) post covid. This study aims... … Web20 apr. 2024 · The aim is to study the role of digital marketing in hotel industry. This article is also focused to identify which type of digital marketing will work best with hotel …
The Art of Marketing Hotels: Strategy of Marriott – A Case Study
Web27 sep. 2016 · This study focuses on the extent at which marketing mix is used to plan the promotion of the hotel industry online. More specifically, the study is based on the traditional marketing mix, i.e., the 4P’s (Product, Place, Price, Promotion), and C (Customer relations) and whether this can be implemented on the digital marketing of … WebFurthermore, there are many hotel marketing strategies that each hotel has to incorporate. It is crucial to have their own website, SEO/SEM, social media presence, E-mail marketing and to be advertised in third party websites, etc. It will be demonstrated how these strategies are used by the hotels, why to use each strategy henry golding tv hosting
A STUDY ON THE GLOBALIZATION STRATEGY OF HOTEL …
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